This image shows a winding road cutting through a lush, green landscape, possibly taken from a drone or aerial perspective. The road appears to be curving sharply through a natural setting of rocky cliffs and dense foliage. Several cars are visible traveling on the road, adding a dynamic element of movement to the serene natural scene. The contrast between the dark asphalt and the greenery emphasizes the road's path through the wilderness.

We believe in a zero emissions transport future

But to do this we need to simplify electric vehicle charging to get more people into more electric cars faster. To do that we have built a market leading EV charging solution.

Our team are committed technologists who have first hand experience of driving electric vehicles and understand the painpoints that exist. We know that charging a car is the biggest change that a driver faces as they adopt electric and we believe we can make that experience simpler.

The digital and connected future means that we are able to create a better charging experience with technologies that didn't exist when petrol and diesel re-fuelling was being considered.
The old petrol and diesel fuel card is based on an approach developed in the 1980's which has seen little innovation. With Paua's solutions we are able to deliver improved user experiences at every step on the electric car recharging journey.

Part of Paua team in front of 2 electric vehicles standing for a team picture. From left to right we have Andre, Pam, Laura, Pedro C. and Niall.

At Paua we are modernising the fuel card and bringing it into the twenty first century.

Part of Paua team taking a group selfie in front of an EV car and an EV van with the Paua logos stamped on them. From left to right we have Niall, Pedro M., Diogo and Marcio.

Read about our vision here and our networks here.

‍What's in a name? Paua is a New Zealand Maori word for the edible sea snail similar to Abalone. Paua is a symbol of change in Maori culture, a gift, and Maori warriors were compared to Paua for their strength of will. It is said that the colours of Paua are a gift from the gods. And of course it is also a play on words for "Power" everywhere!

If you want your own slice of Paua sign up now or buy original Paua gifts from our friends at Luméa.

Niall Riddell

CEO & Co-Founder

Niall is our co-founder and CEO. He drives business development, contracts and commercials.

“First we decarbonise electricity.
Then we electrify everything. That way we can manage climate change and improve air quality.”

Before Paua Niall was Smart Systems Director at SSE and Head of EV at EDF Energy. He has an MBA from Cass Business School and an MEng from Newcastle University.

Andre Pinho is Paua's co-founder and CTO.

André Pinho

CTO & Co-Founder

André is our co-founder and CTO. He drives the technology that fuels all our products and services.

“We believe technology can do the heavy lifting to enable us to live a more sustainable future. At Paua we believe we can make EV charging a better experience than filling up at a petrol station.”

André has previously built an FCA approved crowdfunding platform, he is a co-founder at Brixton Energy, and a director at RepoweringLondon. He started his career with Johnson Controls and with First Fuel. He is an Aerospace engineer from University of Surrey and a chartered engineer from The Engineering Council.